The BASIC Exotic Fruit Shampoo by TECHNIQUE is an essential, high-performance salon cleanser designed specifically to meet the high-volume needs of professional backbars while delivering targeted care to dry and parched hair. Operating as a fundamental tool for stylists, this shampoo combines highly efficient, rapid purification of the scalp with an immediate infusion of moisture. It washes away styling buildup, sebum, and environmental impurities without altering or stripping the hair’s natural physiological boundaries.

The core strength of this technical formula lies in its rich blend of Active Ingredients from Exotic Fruits and Essential Vitamins. Dry, under-nourished hair typically suffers from a rough cuticle layer that leaves it looking matte and flat. The vitamins and fruit extracts in this shampoo penetrate these high-porosity areas to deliver weightless nutrition, re-establishing a healthy lipid and moisture balance. This targeted action smooths out structural surface coarseness, turning stiff, unmanageable hair into a supple, free-flowing, and resplendent mane that is perfectly prepared for succeeding technical treatments.

Benefits of BASIC

• Infuses brittle, dehydrated hair fibers with vital moisture and restructuring lipids
• Enriched with active exotic fruit nutrients that protect, condition, and strengthen the hair shaft
• Purifies effectively while respecting the moisture barrier, leaving hair soft and flexible
• Packed in a highly convenient and practical 10-litre tank format, engineered specifically for frequent salon backwash use
• Infuses the hair and salon environment with an intense, uplifting, and pleasant tropical fruity scent

BASIC specifications

• Product Type: Technical Backbar Hydrating Shampoo
• Capacity: 10 l
• Key Actives: Active Exotic Fruit Extracts and Hair-Essential Vitamins
• Performance: Gentle cleansing, intense hydration, and high-gloss softening
• Target Audience: Specifically formulated for dry, coarse, under-nourished, or frequently washed hair types

Key active ingredients

Exotic Fruit Extracts

A tropical cocktail rich in natural AHAs, minerals, and antioxidants that helps to revitalize dull fibers, improve softness, and encourage natural shine.

Essential Vitamins

Multi-benefit vitamins that seal the hair cuticle, lock in critical internal moisture, and boost individual strand elasticity.

Perfect For:

• High-Volume Salon Backbars: The perfect cost-effective, premium-quality daily shampoo choice for busy professional hair salons
• Chronically Dry Hair Prep: Ideal for restoring basic flexibility and hydration to parched hair before proceeding with haircuts or styling
• A Sensory Washing Experience: Perfect for clients who enjoy an intense, long-lasting, and refreshing fruit fragrance during their salon ritual

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